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This material examines the full cycle of doing business, from cultivation to sale to the final consumer or intermediaries. The information is not a direct guide to action, but it will allow you to independently draw up your own business plan and successfully implement it. Industrial scales require serious investments, but with the correct construction of all links of the chain from the farmer to the final consumer, the project's payback will quickly show itself.
Vocation or self-belief
Despite all the pathetic quotes and interviews of successful businessmen, without feeling that gardening is really your vocation, it is better not to even ask. With exceptional zeal, you will certainly achieve certain positive results, but you will most likely not be able to develop the business in the future. But even in the absence of self-confidence in the property, starting to earn, most likely, will not work either. Obviously, only the feeling that this is your business and faith in yourself can give the final success.
Minimum input - maximum output
Growing raspberries as a business can start from a very compact area. There is an opinion that even ten square meters of land is enough. Of course, we mean a greenhouse. In the open ground, such a plot is insignificantly small. As practice shows, closed ground is also no longer capable of starting from such small areas. When drawing up a business plan, you will definitely be able to find the minimum necessary to start. Industrial scale is measured in hectares, but it is meaningless without a preliminary search for sales channels. As a rule, these are trading networks or wholesale distributors. Retailers are much more promising and profitable.
Price formation
Of course, the cost of a kilogram of raspberries is formed by the current costs of its cultivation, including labor costs. But with the increase in the rate of paid labor, it is worth concentrating more on marketing and packaging in particular. This is a justified investment, in which the end consumer pays less attention to the price tag, and also allows the product to be kept in condition longer.
Do not forget to analyze the information and research related sectors of the agricultural industry. For example, many experts say that soybean cultivation in Ukraine one of the most profitable. But at the same time, farmers continue to focus on sunflower, wheat, corn, and in extreme cases, rapeseed. Everything needs to be studied and consulted by experts.
