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In February 2025, 4 new passenger cars were sold in Ukraine, which is 800% less than last year. At the same time, the segment of new electric cars failed even more - the market fell by 20%.
Downward trends
The share of electric vehicles in the new passenger car market was only 15,6% in February. Last year it was around 20%.
The largest drop in demand occurred in the low-cost segment of cars — in February, they were sold almost 54% less than in the same period last year. Sales of cars in the mid-price segment decreased by 20%.
Interestingly, in February, car operators improved on January's performance and by the last week of the month the market even turned positive. But the end of winter turned out to be too difficult for Ukrainian consumers, which affected the final result.
Brands have become stronger
Toyota held steady as the leader in February 2025. Skoda and Renault also made it into the top three. Interestingly, four of the top 10 car brands showed growth in February, but the market still fell 20% year-on-year.
Recall that in January this year, the market for new passenger cars decreased by 6,1% compared to 2024. Such a decrease was expected due to a failure in the work of registers. Already from January 20, transactions resumed, but the dynamics were lost. Which explained the slight decline in the market in January. As it turned out today, this was only the beginning
