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American journalists found out that Elon Musk's company is forced to remake pickup trucks in the special Foundation Series version for $ 120 thousand into the regular Cyberbeast configuration and reduce the price by $ 20 thousand. Tesla Cybertruck in the "younger" twin-engine versions are sold with discounts of $ 1600-2700 depending on the equipment, although a year ago the markups reached 50%.
Tesla Cybertruck is the best-selling electric pickup truck in the US. Immediately after the presentation, the number of orders exceeded one million, but as a result, only 40 thousand applications turned into actual sales. The main reason for the refusal of reservations is the discrepancy between the actual prices and the initial price list in 2019. Even Elon Musk does not deny the high price of the Cybertruck.
Tesla boss counted on annual sales of 250 thousand electric pickup trucks with the potential to grow to half a million units, but today demand is 5-10 times lower. The release of a basic rear-wheel drive version for $ 61 thousand may change the situation, but even in this case it is unlikely to reach 250 thousand units per year. Weak sales of Cybertruck are forcing Tesla to stop production and transfer employees to the assembly line of the Model Y crossover.
Elon Musk has suggested that Tesla's electric pickup truck could challenge fuel-powered pickups from Ford, Chevrolet, and RAM. The average price of the Cybertruck is also falling on the secondary market.
