320
In the early days of the Internet, choosing a domain extension was quite simple: there were only a few of them. However, in 2020, choosing a domain extension can be confusing, as there are many of them. Some may even think that expanding the website no longer matters. However, new extensions can allow communication on both sides of the "point". So how to choose?
General domain extensions
These extensions, also called "historical", are known all over the world and therefore apply to all nationalities. Their popularity and the authority they provide often lead to a sharp increase in prices for certain domain names (as well as very often for generic ones) and if check the domain name it will be immediately noticeable.
.com
Initially, it was intended for commercial companies, but today it is widely used in all areas.
.org
This extension is used by everyone. Originally used for non-profit organizations such as charities. It is often chosen by non-governmental organizations or online communities.
.net
The extension is used by Internet service providers, but today it is a strong alternative to .com. Net is associated with web technologies and services and is therefore suitable for websites that are in the technological niche.
. Info
Ideally suited for a site focused on providing information on the topic usually described in the domain name, this is the only site that has not yet completely deviated from its original usefulness. Enterprises with a commercial purpose, which are somewhat hidden under this extension.
Domain extensions by country
These extensions are considered local and are geographically tied to the location where the website is running.
Domain extensions are usually initials that come from the original country name in the country's language (for example, .de for Deutschland). These extensions often depend on the condition that the future owner must prove his belonging to the respective country.
Local or regional extensions
Many regional or large city extensions are available. If the geographical position is important in this or that field and, for example, determines the range of action, then you should think about choosing a specific local extension.
Not everyone has a website aimed at selling a product or service to the world: if there is a Parisian brasserie, why not give up brasserie.paris? Not to mention that it can increase
local SEO!
All other domain name extensions
Now Bestname you can find several hundreds of extended ones, and some may even become part of a domain name.
A generic name like "brak.com" means nothing but a dating site. While "mariage.catering", "mariage.photos", "mariage.express", "mariage.party" or "mariage.fail" tell different stories.
Several hundred domains are available on the market. In most cases, these extensions are available at affordable prices. In fact, it is customary to register several to protect your domain.
First, you need to find the most common extensions, such as .com, which have natural authority. If the business is local, you should try to find the appropriate geographical extension, without being afraid to be too specific.
Finally, if a business has an extension, it will affect SEO, Google has recognized that all top-level extensions are treated the same.
